I honestly don’t believe that brand exclusive offroad events and gatherings are a thing to be crazy about (except for the bosses of the car industry). Marketing departments of various brands do invest quite an effort to organize them, as well as support brand exclusive clubs, which is understandable. They want to position themselves as THE ONE AND ONLY TRUE OFFROAD BRAND, to thrive on a tradition and get to the emotions of people, to tie them closer to the brand and secure future sales. But, from a purely personal, psychological point of view, such bonds are unnatural. By choosing friends with the vehicle they drive as the main criteria, we’re making too much of a compromise. We’re forcing ourselves to tolerate some jerks that we normally wouldn’t be ready to, only because they’ve chosen to drive the same brand of offroad vehicle as we do. And that can be very stressful, and influence your mood in quite a bad way. It’s bad compromise.
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